YouTube Subscribers SEO: Can It Boost Your Website Rankings?

Can YouTube Subscribers Boost Your Website’s SEO?

Many YouTubers dream of two things, more subscribers and more website traffic. You may think: Do YouTube subscribers make a difference for SEO? The short answer is yes, but not in the way most people think. Here’s how Youtube Subscribers SEO work:

1. YouTube Subscribers Do Not Directly Improve Google Rankings

To begin, let’s dispel a great myth. YouTube subscribers SEO doesn’t work like magic. Your website won’t jump to the top just because you have many subscribers.

But here’s where the crafty part comes in: subscribers can help your SEO indirectly. How? By providing traffic, shares, and engagement.

2. Your Subscribers Create Traffic for Your Site

When you have loyal subscribers, they view your new videos quickly. When you add your website to the video description or pinned comment, many of them will visit your site.

Developing more traffic will help Google’s view that your website is active and helpful which will slowly increase your website SEO.

For example:

  • He tells viewers, “Get my free recipe PDF on my website.”
  • Subscribers visit his website and Google starts to see the activity.

Boom! That’s how YouTube subscribers SEO works indirectly.

3. Subscribers Help Create Social Signals

Subscribers frequently like, share, and comment on your videos. Google sees active engagement as a sign of quality content. It tells Google your brand is an active website and it may help your site receive a small push for SEO.

Pro tip: Include your website link with a short call-to-action (CTA), for example, “Click here for the full blog on my site!”.

Subscribers Help Create Social Signals

4. More Subscribers = More Backlink Opportunities

Some dedicated players will also be bloggers or have a different variety of website. If they enjoy your content, they might drive traffic to your site by referencing it as a trusted source.

These are very valuable, organic backlinks for SEO. Just one backlink from a high-volume blog can help to bolster your Google ranking.

Remember: Google loves organic backlinks because they show trust.

5. Subscribers Increase Brand Searches

If you grow your YouTube channel, after some time people will search your brand name on Google.

Example:

  • You have a channel called “Tech with Raj.”
  • Subscribers may search “Tech with Raj website.”

These also will let Google know that your brand is popular. Over time, this brand trust can help improve your SEO on your website.

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